NIKE “FUSE” promotion by Studio ARRT, Hong Kong – China

The interior design is for the promotion of NIKE new technology called “FUSE”. The mission of design is to introduce new product and technology by characterizing FUSE function. The interior design attempts to create the vision for futuristic new FUSE technology. The design concept is to work with 3 layered graphics and lighting effect.

3 layered element borrows the production method from FUSE technology, and Lighting effect address the new way of introducing the quality of product as well as initiation of future advanced technology. The characteristic of spatial design is to visualize the lightness, layered illusion effect, as if it shows the perspective of future technology and space.